Horticulture exporters eye Seoul market


Ethiopian awarded Reliability Performance Award for third year running

Ethiopian vegetable and fruit exporters are considering expanding into the South Korean market, with the launch of direct flights to Seoul by Ethiopian Airlines.
The export market for Ethiopian produce is currently limited to Europe and the Middle East, while there is huge demand in other parts of the world.
Direct flights between Addis Ababa and the Korean capital are scheduled to begin tomorrow, Monday 17th of June.
Market experts see it as a great opportunity for Ethiopian exporters.
“Some producers and exporters, have already been preparing for this eventuality,” according to one market consultant.
Ethiopian Airlines launched bi-weekly cargo flights to Juba in South Sudan, leading to predictions of a rise in fruit and vegetable exports from Ethiopia.
In the past, exporters were forced to rely on passenger flights with limited cargo space or trucks to reach the South Sudan market.
The Ethiopian government sees horticulture exports as a way of generating foreign currency.
Ethiopian Airlines is expanding its air freight capacity to meet the growing demands of the private sector and is building a cargo storage facility for both dry and perishable goods at a cost of up to USD 200 million.
On 9th March, the airline formally opened a new 75 million birr warehouse, covering almost 4,000 square metres, that is capable of accommodating four aircraft at a time.
The warehouse is next to a building housing customs, security, quarantine and other services for exporters and is intended to make Addis a major international cargo hub.
Ethiopian owns two B777ER cargo airplanes with extended range capabilities and a capacity of loading 100 tons at a time. It also has two MD11 freighters with a capacity of loading 850,000 quintals.
Tewolde Gebremariam, CEO of Ethiopian Airlines, recently said the airline has ordered four more B777 cargo planes and is finalising plans to build one of the world’s largest cargo terminals, with an annual storage capacity of 1.2 million tonnes.
Ethiopian, the largest cargo operator and fastest growing airlines in Africa, currently operates cargo aircraft to 24 destinations in Africa, the Middle East, Europe and Asia through its two hubs – Addis Ababa and Liege, Belgium.
In related news, Ethiopian Airlines have announced that they have been awarded Bombardier’s Reliability Performance Award for the third time in a row. The award was given by Bombardier Aerospace to the Airline for achieving an average dispatch reliability rate of 99 percent or more on revenue passenger flights in 2012. This accomplishment has given it the top spot in the overall Q-400 product category for the whole of the Middle East and Africa region.
The Company’s CEO, Tewolde Gebremariam stated that they were pleased to receive the award for the third year in a row, which he said: “… is a testament of the company’s dedication to excellent customer service which is in continuous improvement every day.”
The company operates 13 Q-400 airplanes currently, which are ‘Next Generation and is believed to have less engine noise when compared to others in its category. These aircraft are ideal for domestic and regional flights and have cruise speeds approaching that of narrow-bodied airplanes, with reduced emissions and fuel consumptions.