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Name: Sonia Mengist
Education: BA in MIS
Company name: Soni’s Design
Studio title: Owner
Founded: 2013
What it does: Provides Ethiopian traditional style clothes   
HQ: Bole Medhanialem
Number of employees: Two

Startup capital: 10,000 Birr
Current capital: Growing

Reason for starting business: To introduce Ethiopian clothing internationally
Biggest plus of ownership: It enables you to grow faster
Biggest strength: I don’t give up
Biggest weakness: No weakness yet
Biggest worry: No worries
Favorite task: Designing & Decorating
Most challenging task:The time taken to make Ethiopian woven materials

Plan: To introduce Ethiopian culture and clothing to the world
First career: Saleswoman
Most interested in meeting: Jesus Christ
Most admired person: My mother
Stress reducer: Prayer & music
Favorite pastime: Visiting places around Ethiopia
Favorite book: Atlas Shrugged
Favorite destination: Lalibella
Favorite automobile: Toyota Land Cruiser
Favorite film: Legends of the Fall