Taking the journey of love with Teddy Afro


Teddy Afro signed a sponsorship deal with HEINEKEN in Ethiopia for his upcoming national tour that is to begin on January 11th 2014.
The concert tour entitled “The journey of love” will be held in several cities including Dire Dawa, Jimma, Addis Ababa and Adama. At a press conference held on Friday December 20th, a plan was announced for concerts to be held in other cities as well but it is not known where yet.
“Teddy Afro is the most popular musician in Ethiopia, across all regions, ethnic groups and with unrivalled international reach. It’s an excellent opportunity for all music lovers to celebrate the journey, enjoying excellent music,” said Vicentiu Panait, Marketing Manager, Heineken Breweries S.C. regarding the upcoming event.
Teddy previously had signed sponsorship deals with other brewery companies such as DIAGEO for his previous concert, which the artist stated that he had enjoyed a great working relationship with.
“I’m so excited to work with Bedele; I look forward to celebrate the journey of love together,” the singer said.
Before doing a tour concert, Teddy usually would release a single, but this time it was not so. The singer released a single for the Ethiopian national football team back in October. “Meret Simeta” was written by the singer himself while the musical arrangement was done by Abegaz Kibrework Shiota.
Earlier it was also stated that Teddy Afro has been chosen to do the official song for the upcoming FIFA World Cup 2014 to be held in Brazil. Artists chosen to do the official song for previous FIFA World Cup games include, Shakira, Kenan and Ricky Martin.
The song and video clip which was said to have been shot in Kenya has already been finished.