Helina Gizachew

Name: Helina Gizachew
Education: BA in Accounting
Company: Helina Boutique
Founded: 2013
What it does: Retail clothes, shoes, jewelry and underwear
HQ: Yiya City Center 1st floor, in front of Stadium
Number of Employees: 2

Startup capital: 10,000 Birr
Current capital: Growing

Reason for starting Business: I was tired of working for someone else when I could be making more money working for myself
Biggest plus of ownership: I motivate myself and have a greater thirst to work
Biggest strength: I never give up
Biggest weakness: I would like to improve my time management skills
Biggest worry: I am not worried about anything where my business is concerned but I feel distress when I see homeless people and realize the little I do to help isn’t enough
Biggest regret: That I didn’t start my business sooner
Favorite task: When I see a customer and treat them with courtesy even though they might not buy anything
Most challenging task: There are no challenges. The only thing I don’t like is a slow day.

Plan: I want to expand the clothing I sell to include both children and men’s apparel.
Most interested in meeting: Abebech Gobena and Mulualem Tadesse
Most Admired person: Liya Kebede
Stress reducer: I love going to church and travelling outside the city
Favorite Book: The Bible
Favorite Film: Any Amharic comedy film