Amraphel Abera


Name: Amraphel Abera
Education: Degree in Accounting
Company: Phelty Market
Founded: 2013
What it does: Sells consumer goods
HQ: Summit near Flintstone Real Estate area
Number of Employees: 3
Startup capital: 250,000  Birr
Current capital: Growing
Reason for starting Business: I made the decision to open the business because there was lack of competition in the area 
Biggest plus of ownership: The freedom and satisfaction
Biggest strength: Never getting fed up and working hard
Biggest weakness: None
Biggest worry: There are always risks in business, but you have to take them and over come the challenges
Biggest regret: None
Favorite task: Dealing with the different personalities that walk into the establishment
Most challenging task: In this line of business sometimes there is a liquidity problem because we bring in a lot of items and the cash is tied up in that

Plan: We want to expand the current business as well as venture into different sectors
First Career: I worked as an accountant
Most interested in meeting: Abebech Gobena
Favorite past time: Hanging out with my female friends
Favorite Book: None
Favorite Film: When a Man Loves a Woman
Favorite Automobile: Suzuki Vitara