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Japanese company, UCC Ueshima Coffee Ltd. has announced that it will organize a coffee quality contest in Ethiopia in March next year. The company plans to attract about 24,000 producers from Sidama Zone to the context. Six winners will be selected, and will have the opportunity to supply 6000 quintals of coffee to the Japanese company with a premium of 10 to 30 percent added to the regular prices.
At a press conference held in Addis Ababa, Director of Supply-Chain Management Department of UCC Ueshima, Tetsuya Seki said, “The quality of coffee will be raised through the competition and the value of the coffee will increase, more sales opportunities will be created and the income of farmers will increase.” UCC is the leading company delivering readymade roasted coffee to Asia, with transactions reaching USD 2.8 billion per year.