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Belayab Motors is partnering with KIA Motors Corporation to assemble Kia vehicles for the local market.
According to the new agreement Belayab who has been assembling Chinese products will shift to assembling Kia cars.
The assembly facility will have the capacity of assembling 12 cars per day in a single shift; 240 cars per month. It is estimated that a total of 3,000 KIA vehicles will be assembled each year. The 30,000 sqm assembly plant located in Adama expects to add 100 more employees who recently graduated from technical college. The first Kia car should come off the line by January 2017.
During the signing ceremony held on Thursday Dr. Alemu Sime, said “this kind of partnership improves domestic vehicle assembly by facilitating the transfer of global knowledge and experience.”
Soonnam Lee, Kia Motor’s President of Middle East & Africa Regional Headquarters explained that Kia’s business partnership with Belayab will allow the company to expand production capacity to meet growing global demand.
Fekadu Girma, General Manager of Belayab Motors said that the agreement with Kia Motors is a testament to our unwavering efforts towards accelerating the growth of the local manufacturing industry.