Saturday, November 2, 2024

Name: Azeb Assefa

Education: MA in Marketing Management

Company Name: Axis Marketing Services plc

Title: Managing Director

Founded in: 2012

What it does: Provides consultancy in Marketing and Business Development Services

Headquarters: Addis Ababa

Startup capital: 90,000 birr

Current capital: 400,000 birr

Number of Employees: 8

Reason for Starting the Business: Identified outsourcing opportunity

Biggest Perk of Ownership: Freedom to explore opportunities

Biggest Strength: Persistence

Biggest Challenge: Dealing with informality and corruption in the market

Plan: To launch the largest business development platform

First Career: Secretary

Most Interested in Meeting: International business development experts

Most Admired Person: Dr. Selam Aklilu

Stress Reducer: Spending time with family

Favorite Book: “Purpose Driven Life”

Favorite Pastime: Spending quality time with family

Favorite Destination: Israel

Favorite Automobile: None

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