Tuesday, November 10, 2026

Jiji expands premium services to Ethiopia

Jiji, a leading African classifieds platform, has announced the launch of its premium services in Ethiopia, aiming to empower businesses and spur economic growth in the country’s burgeoning e-commerce sector.

The introduction of Jiji Premium Services in Ethiopia comes at a pivotal time, as the East African nation’s e-commerce market is projected to reach a staggering $465.70 million in revenue by 2024, growing at an annual rate of 13.30% and hitting $869.50 million by 2029, according to market analysis.

Jiji’s premium offerings, which include a range of “Boost Packages” tailored to meet the diverse needs of businesses, promise to provide Ethiopian entrepreneurs and SMEs with powerful tools to enhance their visibility, increase sales, and drive revenue growth. Features such as “Pro Sales,” which allows sellers to pay for real clicks and control their ad spending, are designed to deliver tangible results.

“We’re excited to bring Jiji Premium Services to Ethiopia, a country with a vibrant entrepreneurial spirit,” said Anton Volianskyi, Jiji’s Co-Founder and CEO. “Our goal is to stimulate the growth of the economic market by empowering individuals and businesses to engage in commerce, reach new customers, and grow their enterprises.”

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