(EOI)Prequalification of Advertising & Marketing AgenciesNisir Microfinance. is inviting qualified and experienced advertising and marketing agencies to submit an Expression of Interest (EOI) for prequalification for its 2026 marketing projects. The projects are categorized into two distinct lots:● LOT 1: Broadcast Production: Encompassing the production of high-quality Television Commercials (TVCs) and Radio advertisements.● LOT 2: Social Media Boosting & Design: Covering paid social media advertising campaigns, content boosting, and professional graphic design services.Submission Requirements
- Formal Letter of Interest: A formal application letter clearly stating the specific Lot number (LOT 1 or LOT 2) for which the agency is applying.
- Company Profile and Key Personnel CVs: A comprehensive company profile, including its history, structure, and a detailed curriculum vitae (CV) for the key personnel who will be assigned to Nisir MFI’s projects.
- Portfolio of Work:
○ For Lot 1 applicants: A portfolio demonstrating expertise, including at least three (3) successfully executed Television Commercials (TVCs).
○ For Lot 2 applicants: A portfolio showcasing proficiency, including at least two (2) detailed digital case studies of past social media boosting and/or design campaigns. - Legal Documentation: Copies of legally required documents, specifically a Renewed Trade License (for the Ethiopian Calendar year 2018 E.C.), a VAT registration certificate, and a TIN certificate.
Submission Process and Deadline
Agencies must deliver their submissions in a single, sealed envelope clearly marked with the text: “Expression of Interest for Marketing Services.” The envelope should be submitted to the Strategy & Brand Directorate located at the Nisir MFI, Nisir Building, Cape Verde Street, Addis Ababa.
The mandatory deadline for submission is February 13, 2026, at 5:00 PM.
Inquiries: : For clarifications or further information regarding this EOI, please contact +251 91 182 4106
