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Ethiopia finally opens up

On the cabinet meeting held yesterday Saturday May 22, the Council of Ministers unanimously decided to grant a telecom license for one of the two finalists.
The government has been in works to open the telecom industry for two more operators that reach the final stage this week as per the government demand.
Balcha Reba, Director General of ECA that leads the process with the Ministry of Finance, told Capital that ECA will float another bid in the near future to give the second license to another operator.
The highly anticipated spectrum sales has allowed the country to amass USD 850 million from one license, while the second bidder lost after it offered USD 600 million.
In its proposal, Global Partnership for Ethiopia, a consortium of telecom giants and financial firms, proposed to undertake the biggest ever foreign direct investment (FDI) valued at USD 8.5 billion in Ethiopia in the coming 10 years. The amount includes the license fee.
The biggest telecom liberalization process of the century will see the Council of Ministers giving an award for one of the two additional new telecom operators.
The consortium proposal indicates that it will invest USD 8.5 billion in the coming decade that is aligned with the ECA conditions.

Balcha Reba (Photo: Anteneh Aklilu)

ECA stated that the new operators are expected to have coverage of 25 percent in the first year of their operation in the country which will expand to 40 percent in the second year, 55 percent in the third year, 70 percent of in the fourth years, 80 percent in five years, 90 percent in seven years and 95 percent in 10 years time. According to the plan, companies would cover 97 percent of the country on their 15th year operation period and the operation license period will be 15 years.
They said up to 1.5 million professional and quality jobs will be created by their investment. “According to their proposal, they have aligned with the five year digital strategy, 10 year development plan and other sectoral plans besides their business perspective makes it very acceptable,” the Director General told Capital.
The second bidder has proposed USD 600 million which is lower by USD 250 million than the highest offer. “Allowing the company to get a license with this difference for similar frequency allocation and license conductions is unfair, which affects the competition. Due to that the Council of Ministers decided to reject the second offer and decided to issue another bid,” Balcha told Capital.
He said that regarding both companies financial proposal, the bid evaluation committee have been given ten days to revise their price tags and at least price match for the second bidder to the highest offer, “they said as per our business valuation the license is worth our offer.”
Sources said the companies agreed to add some more services rather than revise their offers.
Balcha said that the earning from the first license is good, “it is not far from our business valuation.”
He added that the second offer is much lower than from ECA’s valuation estimate.
Some experts said that the emerging of over-the-top (OTT) media service, a media service offered directly on different platforms via the internet, may affect the value of the telecom business and such kind of liberalization process on the industry.
Balcha said that the value of frequency is time sensitive and have billions of dollars investment, due to that the coming of OTT is stated as a challenge for the telecom industry and spectrum value, “but we will float the second round bid swiftly with some revision on the previous bid document.”
He hoped that on the second round bid a better offer will be tabled that benefits the country.
Early this week the South Africa-based Vodacom Group, which has 34.9 percent share on Safaricom disclosed that the consortium is 56 percent owned by Safaricom, six percent by Vodacom, 25 percent by Sumitomo of the Japanese conglomerate and 10 percent by CDC, the UK sovereign investment fund.
Business Daily reported that Safaricom was allowed to lead the consortium for several reasons, including Kenya’s geographical proximity to Ethiopia.
The current move is more than opening the sector for more players to compete with the government giant. It is a crucial step for the country and its political economy to join the World Trade Organization (WTO) as per the government set timeframe.
The way to liberalization
On the process to grant two telecom licenses, the Ethiopian Communication Authority (ECA) had undertaken massive operations with the support of consultants; the International Finance Corporation (IFC), Coleago Consulting, Johns Day, Ernst & Young, Roland Berger, and Gong.
The Ethiopian Communication Authority started operation in September 2019 with international best practice. At the beginning it introduced new regulatory reform and strategic principles that was discussed with various parts of the community in different occasions.
ECA issued the first public notice on October 22, 2019, to initiate a stakeholder consultation, pursuant to article 35-37 of the proclamation, to collect contributions from all interested stakeholders regarding the proposed new telecommunications regulatory framework and strategic guideline, as well as the market opening process.

Balcha Reba

The national and international stakeholders consultation that took almost a month topics were licensing framework, licensing process, scope of the full service licenses, spectrum (and other scarce resources) management and fees, competition and economic regulation, infrastructure, interconnection and colocation, universal access and national security.
Based on the discussion and the framework, ECA has developed 18 directives, regulation and guidelines in its 18 months lifespan.
At the same time the authority had also issued an expression of interest (EoI) in May last year that attracted 11 companies and a consortium that includes influential players in the sector.
Balcha Reba, Director General of ECA, told the executives and advisory board on the briefing held on May 20 at the Office of the Prime Minister that the final bidding process was very rigorous on the aim to attain qualified operators on the telecom industry.
The major interested companies are Global Partnership for Ethiopia Consortium, MTN, Orange, Etisalat, Axian, Liquid Telecom and Telecom SA.
Profile
Global Partnership for Ethiopia that includes Vodafone, Vodacom, Safaricom, Sumitomo Corporation, CDC Group of UK development finance institution, come under consortium with finical support of United States International Development Finance Corporation (DFC).
It is working on 26 countries of which 8 in Africa. It has 735 million customers and its annual revenue is USD 41 billion from mobile service and USD 19 billion from fixed and internet.
MTN, a South African company, has business in 20 countries of which 15 in Africa. It has 251 million subscribers and its revenue is USD 8.6 billion from mobile and USD 964 million from fixed service.
The other company that expressed its interest to involve on the bid and changed its strategy to get share on Ethio Telecom is Orange. It is working in 25 countries including 16 African countries and its mobile service customers are 207 million and 45 million in fixed line. Orange’s annual revenue is USD 48 billion from mobile and USD 35 billion fixed services. It makes Orange the biggest company in terms of revenue from interested partisans on the process even compared with the consortium.
Etisalat of UAE is working in 16 countries including 11 in African market. It has 139 million and 6 million mobile and fixed subscribers. Its annual revenue is USD 11 billion and USD 6.8 billion revenue from mobile and fixed services respectively.
STC is the Saudi telecom operators with a reach of four countries in the gulf and Malaysia. It has 21 million and 2.1 million mobile and fixed line subscribers respectively.
The Mauritius based Axian has 15 million subscribers at its market in 5 African countries.
Telecom SA is engaged in 6 countries, Liquid Telecom of UK based company is not working on mobile operation, Snail Mobile of China is a virtual mobile operator with 17 million subscribers.
RFP
The liberalization request for proposal (RFP) was issued in November 27 and nine interested companies including 5 telecom companies, one virtual mobile operator, and three non-telecom operators have been attracted.
The five telecom operators are the consortium, MTN, Orange, Etisalat and Zain of Kuwait, which was not show up on the EoI.
Balcha said that these are the potential companies that shall be participated under our criteria on the bid document.
On the bid opening date on April 26, MTN and the consortium participated. “Meanwhile, it is said two offers from the consortium- which in itself is a world class companies and MTN the African giant,” Balcha explained.
“Why two offers came to existence is because stringent conditions have been put in the bid document on the financial and technical criteria that shall be affordable with the country population and area. Because of that, the major shares of interested companies are unable to come,” the Director General elaborated.
Orange preferred to participate on the partial privatization at Ethio Telecom, “because mobile financial service and third party infrastructure providers are not allowed, Etislat also preferred play on the privatization.”
Technical and financial criteria
The technical criteria on bid document stated that the company that demands to be player on Ethiopian telecom business should have at least 30 million mobile subscribers and at least five million subscribers in three consecutive years until 2019 in different countries.
It has also asked that the companies’ activity on emerging markets and the qualification document justified from different regulatory bodies in the countries they operate.
Their involvement of fiber optics development as a nation, and market share were also stated as a criteria.
On the market share criteria companies must have 25 percent market share on the countries that have over 35 million subscribers. 30 percent market share for less than 35 million subscribers.
The companies supposed to deploy 3G by at least 60 percent and 30 percent for 4G.
Their net worth for consecutive three years until 2019 should be USD one billion. Earnings before interest tax, depreciation and amortization are not less than USD 500 million for 2017 to 2019.
Net debt to earnings before interest tax, depreciation and amortization has been also one of the criteria to get a company that is free from debt.
The bid bond was USD 10 billion and the stand by letter of credit was USD 500 million.
Balcha said that there are different factors that condensed the number of participants, “the global pandemic, the law enforcement at the north of the country, the concern in relation with GERD and border issue with Sudan have been mentioned by interested actors as uncertainty.”
Over the top (OTT), killer applications, that are expanding from time to time have been stated as another issue, “they said the third party infrastructure providers shall compensate the effect of OTT otherwise the network and capital expenditure cost will be high.”
The rejection of mobile money and third party infrastructure providers by the government has been also stated as a reason for companies not to be part of the bid.
“As per our evaluation we did understand that the process is not lost potential bidder or direct/implied opportunity. For instance some potentials like the Dutch Telecom, T-Mobil, British Telecom and other Chinese operators are not operating in Africa,” he said.
On the financial evolution the key factor is spectrum value or license selling. Average revenue per user (ARPU), and market concentration that measure by Herfindahl index, which determine market competitiveness are the measurement for value of spectrum.
Fixed line broadband penetration density, GDP per capital, inflation, exchange rate, tax rate, population density, and urbanization/rurality are other areas to estimate the license value.
“As ECA we consider that we get strong offers however there was a 29.4 percent difference between the highest and the second offer,” the Director General explained the bid evaluation committee assessment. He elaborated that such kind of difference is common on similar process in other countries, “for instance the experience of Morocco shows that.”
Balcha said the spectrum value is calculated on dollar pre megahertz per population; and thus on that it is good offer compared with global experience.
He said that the authority have negotiated with companies to come up with a revised offer, while their response was that as per the RFP condition their offer is best and final.

A Summary of Efforts to Ensure Accountability Regarding Violations of International Humanitarian Law and Other Legal Norms in Tigray

I. Introduction

It is to be recalled that, in response to the calculated, coordinated, large-scale, treasonous and sudden attack perpetrated against several outposts of the Northern Command of the Ethiopian National Defense Force (ENDF) by the Tigray Special Police and Militia of the Tigray Regional State, the Government of the Federal Democratic Republic of Ethiopia has launched a military operation aimed at:

1) Bringing to justice those who are responsible for planning, organizing and directing the treasonous attack against the ENDF;

2) Restoring the constitutional order and lawful authority within the Tigray Regional State;

3) Neutralizing the grave threat posed by the armed forces organized by the Tigray People’s Liberation Front (TPLF)  to the security and territorial integrity of Ethiopia that could have had the possibility of endangering the security of the horn of Africa too;

4) Securing the release of members and officers of the ENDF kidnapped and unlawfully detained by the TPLF, and ensure that the men and women of the Ethiopian National Defense Force who have been slain by the TPLF will be laid to rest in accordance with the appropriate cultural norms and in a manner that befits their sacrifice in the line of duty.

This operation dubbed as a Campaign of Law Enforcement was launched with the authorization of the House of Federation, which ordered the Federal Government to conduct a federal intervention in the Tigray Regional State in accordance with Proclamation Number 359/ 2003 [which provides for a system for the intervention of the Federal Government within Regional States inter alia per article 62(9) of the FDRE Constitution]. The operation was also backed by the authorization of the House of Peoples’ Representatives which declared a State of Emergency within the Regional State of Tigray. Hence, the operation was endorsed and authorized by both the upper and lower houses of parliament, although the authorization of one chamber would have been sufficient from a constitutional legality point of view. The State of Emergency declared by the House of Peoples’ Representatives has also authorized the deployment of security and police forces as well as militia from other Regional States to achieve the objectives of the campaign.

Soon after the launch of this campaign, the ENDF issued clear Rules of Engagement, in a small pamphlet that was distributed to all its personnel deployed in the Tigray Regional State. The Rules of Engagement, which the armed men and women of the ENDF were supposed to carry with them at all times, spelt out the basic duties of the service men and women such as the protection of civilians and other pertinent norms of international law applicable in such context. This is in addition to the continuous training and instructions that are given to officers and servicemen on legal rules and principles applicable within the context of armed conflict. Furthermore, the ENDF regularly evaluates the manner in which the troops executed their missions and took remedial actions when the need arose.

In the operation conducted in the Tigray Regional State since November 4, the ENDF has incurred losses and has gone to great lengths to minimize civilian casualties and avoid engaging the enemy within urban settings. For instance, the ENDF’s effort to avoid armed confrontation in cities has largely been successful in sparing the towns of Humera, Sheraro,  Adihageray, Shire, Adewa, Mekelle, Wikro and Abi Adi from the destruction that would have ensued had the ENDF engaged with TPLF forces in these cities.

However, despite the effort of the ENDF to avoid civilian casualties and conduct the operation in line with all applicable national and international legal norms and standards, several allegations concerning the killing of civilians, sexual violence, the looting and destruction of property have been reported by journalists and other entities. The Government of Ethiopia has taken these allegations seriously and has been exerting itself to investigate them thoroughly and ensure accountability as per findings. Parallel, and without prejudice to the preliminary investigation conducted by the Ethiopian Human Rights Commission as well as the joint investigation that is now underway by the Ethiopian Human Rights Commission and the UN Human Rights Commission, the relevant law enforcement agencies have been conducting their own investigations regarding the allegations mentioned above. This brief memo provides a short summary of the legal framework and institutional setup within which these investigations are being carried out. It also provides a brief summary of the progress of the investigations and the challenges faced in the investigation process. The memo indicates the remaining tasks and next steps in these efforts to ensure accountability.

II. Legal Framework and Institutional Setup

Substantive Law: When it comes to the substantive legal rules that are pertinent to  the allegations and reports of atrocities, the relevant legislation is the Criminal Code of the Federal Democratic Republic of Ethiopia (Proclamation No. 414/2004). This Code incorporates the relevant international legal standards and provides an extensive list of  crimes including War crimes and Crimes Against  Civilian Population, War crimes against Medical Services, Pillage and Looting, Use of Illegal Means of Combat. In stipulating these crimes, the Code clearly makes reference to and incorporates international humanitarian law. As such, there is adequate legal framework within the Ethiopian legal system to ensure accountability in the instances and to the extent the allegations are verified.

Jurisdiction and Mandate: when it comes to procedural issues, particularly jurisdiction to investigate and prosecute, there are three entities that seem to have overlapping mandate and jurisdiction: 1) the military police and prosecutors; 2) the federal police and prosecutors; and 3) the regional police and prosecutors. Therefore, the next section of the memo will highlight the progress made by the military and federal entities in ensuring accountability for crimes that are committed within the context of the conflict in the Regional State of Tigray. The information regarding investigations by regional police and prosecutors is still being compiled.

III. Efforts, Progress and Results

Military Police and Prosecutors

  • The military police and prosecutors have focused their investigation and law enforcement efforts particularly on cases of homicide/ murder of civilians and cases of rape/sexual assaults perpetrated by members of the ENDF.
  • Military prosecutors have pressed charges against 28 soldiers who are suspected of killing civilians in a situation where there was no military necessity. The trials of these suspects are underway and the verdicts are expected to be handed down shortly.
  • Military prosecutors have pressed charges against 25 soldiers who are suspected of committing acts of sexual violence and rape. The trials of these suspects are underway and the verdicts in these cases are expected to be handed down shortly.
  • In addition to the trials underway, three soldiers have already been convicted and sentenced for rape; one soldier has been convicted and sentenced for killing a civilian.
  • The military police are also investigating several other cases in which credible allegations of similar crimes have been reported.

Federal Police and Prosecutors

The Federal Police and Federal Prosecutors have focused on allegations of major atrocities that have been reported since the onset of the conflict in the Tigray Regional State. The investigation of alleged atrocities has been carried out in addition to the crimes that are believed to have been committed by those who have perpetrated the attack against the Northern Command of the ENDF.

The first report of major crimes and atrocities to emerge in the Tigray Regional State concerned the killing of several hundreds of civilians in the town of Maikadra. Reports by international human rights organizations and the Ethiopian Human Rights Commission brought to light the identity/ethnic based attacks against civilians in the town of Maikadra. A team of federal police investigators and prosecutors were deployed to the area and after extensive investigation involving recording the testimony of 256 witnesses, exhuming and conducting forensic investigation on the remains of victims (conducted by a medical team of forensic experts), the investigation team has ascertained that 229 individuals have been killed and several victims have sustained serious injuries. The investigation team has identified 202 individuals who are believed to have taken part in the commission of this crime. While most of the suspects are believed to have fled to Sudan, 23 have been apprehended so far and the case is being processed for trial with the Federal First Instance Court conducting a preliminary inquiry in the matter in accordance with the request of federal prosecutors who have deemed such inquiry necessary to preserve the testimony of witnesses who might not be available during the trial.

The other report of major crimes and atrocities concerned incidents in the city of Axum. The investigation team consisting of federal police and prosecutors is investigating the incidents that have taken place primarily from the 19th to the 28th of November. The main lines of inquiry so far focus on:

1) Death of civilians and damage to civilian installations, infrastructure and property  caused by heavy shelling: the investigation so far seems to indicate that a total of 8 civilians have been killed as a result of heavy shelling of targets that do not constitute legitimate military targets.

2) Looting and Destruction of Property:  the investigation indicates that there has been looting and destruction of property including the campuses of Axum University, Kdist Maryam Hospital, Berana Hotel.

3) Killing of Civilians [from November 27-28]: the investigation indicates that a total of 110 civilians have been killed on these dates by Eritrean Troops. It was a reprisal for an attack against a contingent of Eritrean troops carried out by a force comprising of the Militia of the Tigray Regional State, the Tigray Special Police force and residents of the city who had been armed by the TPLF and took a two day training. The investigation shows that 70 civilians have been killed in the city while they were outdoors. There are indications that some of these individuals might have been irregular combatants. On the other hand 40 civilians seem to have been taken out of their homes and killed in home to home raids conducted by Eritrean troops. In this investigation, that is still underway, the testimony of 119 witnesses has been recorded, medical records and evidences concerning those who have been injured and received medical treatment has been obtained, video and photographic record of the damage to civilian property and installations has been taken, samples/pieces of shrapnel from the shelling have been secured.

[The investigation concerning Axum is still underway and incomplete. All findings are tentative and subject to corroboration and confirmation].

IV. Challenges

  • Limited human (investigators) and material resources (vehicles)
  • Security concerns and sporadic fighting in some areas
  • Limited cooperation from local officials, some of whom are sympathetic to the TPLF and hostile to federal investigators
  • Deliberate misinformation campaigns complicate the investigations and testimonies from witnesses who seem to have been coached or instructed to give politically motivated “testimonies”
  • Weak coordination between federal, military and regional investigators.

V. Next Steps

  • Corroborate and confirm witness testimonies obtained in Axum particularly through forensic/medical investigation, if possible by exhuming remains and ascertaining the figure of civilian fatalities
  • Finalize the investigation in Axum and identify suspects against whom charges should be brought
  • Expand the scope of investigation to other parts of the Region where there have been credible reports of major crimes and atrocities.

የቴክኖው CAMON 17 ሰልፊ ላይ ባውጠነጠነ አስገራሚ ዘጋቢ ፊልም በመታገዝ ወደገበያ ገብቱዋል

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ይህ ፈጠራ የታከለበት በፊልም የታገዘው የቴክኖ የማስመረቂያ ፕሮግራም ድርጅቱ ምርቱን ከማስተዋወቅ ባለፈ በኢንዱስትሪ፣ በማኅበራዊና በሰብዓዊነት ላይ የበለጠ ጥረት ለማድረግ ያለውን ፍላጎት የሚያንጸባርቅ ነው:: ይህ ደግሞ ድርጅቱ በአለማችን ላይ በዘርፉ ቁንጮ እየሆነ መምጣቱን ይጠቁማል::

በአዲሱ ትውልድ በአለም አቀፍ ደረጃ ከፍተኛ ተወዳጅነትን ያተረፈው ቴክኖ ሞባይል በ ግንቦት 4 2013 ላይ በለቀቀው አዲሱ የCAMON 17 ተከታታይ ስልክ የብዙሆችን ቀልብ መሳብ ችሉዋል::

በማስመረቂያ ፕሮግራላይ የተገኙት ሰዎች ወደ ትዕይንቱ ሲገቡ፣ በሰልፊ  እና በሰልፊው ትውልድ ፍላጎት ዙሪያ ትኩረት ባደረጉ ርዕሰ ጉዳዮች ላይ የሚያብራራ አስደናቂ ዘጋቢ ፊልም ላይ እዲታደሙ ተደርገው ነበር። ዝግጅቱ እየገፋ ሲሄድ ተሰብሳቢዎቹ በእርግጥ TECNO የዚህን ወጣት ትውልድ ፍላጎት ለማሟላት በተጨባጭ እና በስሜት እየሰራ መሆኑን ተገንዝበዋል::

“The rise of selfie” በሚል ርዕስ የቀረበው ዘጋቢ ፊልም ስለሰልፊ አመጣጥ እና እንዴት ሰልፊ የአሁኑ ትውልድ መገለጫ መሆን አንደቻለ ያወራል:: የቴክኖ አዲስ የንግድ አምባሳደር የሆኑት የሆሊውድ ተዋናይ ክሪስ ኢቫንስ እንዲህ ሲሉ ተደምጠዋል፣ “ሕያው እና በስሜት የተሞላ ምስል ትፈልጉ ይሆናል ወይም ቀላል የሆነ ነገር ትፈልጉ ይሆናል”፣ ነገር ግን መልካም ምስል የሚያደርገው “እጅግ ግለሰባዊ” ስለሆነ ነው። ይህ ደግሞ ሁሌም ቴክኖ በፅኑ ከሚያምንበት እና ከሚታወቅበት ሃሳብ ጋር ይጣጣማል:: የስማርት ስልክ ፅንሰ ሃሳብ ብራንዱ ላይ ሳይሆን ተጠቃሚው ላይ ማውጠንጠን አለበት::

TECNO CAMON 17 ሁልጊዜ “በልባቸው ወጣት” ለሆኑ እና ለአዳዲስ ነገሮች ራሳቸውን ለሚያነሳሱ ተጠቃሚዎች ምልክት ለመሆን የተሰራ ሲሆን ፣ ሰዎች  እራሳቸውን በይበልጥ ለመግለጽ እንዲችሉ ያስችላቸዋል::

ዶክመንተሪው መጪዊን ግዜ የምንመለከትበትን መንገድ ያሳያል ። ከዲጅታል ትውልዱ እንደተረዳነው ለግለሰቦችም ሆነ ለቡድኖች ኦንላይንም ሆነ ኦፍ ላይን ሰልፊ እራስን ለመግለፅ አማራጭ መንገድ  ነው::

ፊልሙ  የስነ-ልቦና ፕሮፌሰር ባለሙያውን ቶማስ ከርራን እና ፎቶግራፍ አንባቢውን ዩጄኒ ሺንከልን፣ እንዲሁም ቴክ ጋዜጠኛ ሉሲ ሄጅስ፣ በፎቶግራፍ ላይ ያላቸውን ጠቃሚ ግንዛቤ አካፍለዋል። በመድረኩ ላይ ለታዳሚው ስለ ሰልፊ ብዙም ያልተነገረላቸው ሃሳቦችን በማካፈል ታዳሚው ስለሰልፊ የተሻለ ግንዛቤ አንዲኖረው ኣድርገዋል:: ይህም ታዳሚውን ስለዚህ ትውልድ ልማድ እና እዴት TECNO CAMON 17 ለተጠቃሚዎቹ በጣም ተስማሚ የሆነበትን ምክንያት ለመረዳት አስችሎታል::

የፋሽን ሞዴል የሆኑት ሣራ ዮሐንሰን በፊልሙ ላይ፣ ታዋቂ ያልሆኑ ሰዎች ዕራሳቸው ተጽዕኖ ፈጣሪ መሆን የሚያስችላቸውን መንገድ በምሳሌ አስፍረዋል። በፊልሙ ላይ CAMON 17 ይዘው በመታየት የስልኩን የሚያምሩ ዝርዝር ገፅታዎች እና የሰልፊ ክህሎቶችን አንፀባርቀዋል::

የፋሽን ሞዴል የሆኑት ሣራ በፊልሙ ላይ እንዳሉት፣ እንደ TECNO CAMON 17 ያሉ የሰልፊ ስልኮች ተጠቃሚዎች የራሳቸውን ምስል ለመቆጣጠር የሚያስችላቸውን ምርጥ የሆኑ ፎቶዎችን በማንሳት ምስላቸውን እንዲቆጣጠሩ ያስችላቸዋል:: በተጨማሪም የተሻለ ማንነት እንዲኖረን ለማድረግ እዲሁም በደመ ነብስ ወደተሻለ እኛነት እንድንመጣ ለራሳችን የምንጠቁምበት መንገድ ነው:: ይህም ደግሞ የሰልፊ ዋነኛ ጥቅም ነው::

የTECNO CAMON 17 በጣም የተሻሻሉ መገልገያዎችን የያዘ ሲሆን next generation የሆነውን  TAIVOS 2.0 በመጠቀም የካሜራ setting በማሻሻል ከአካባቢያችን ካለው ነገር ጋር የተጣጣመ ምስል እንድናገኝ ያስችላል:: ይህ ሁሉ በግልጽ በተቀመጠ የፊት ካሜራ ይያዛል::

ከቅርብ ዓመታት ወዲህ የሰልፊ ማኅበራዊ ክስተት በከፍተኛ ፍጥነት እየጨመረ ከመሆኑም በላይ ሰዎች ሐሳባቸውን የሚገልጹበት ዋነኛ መንገድ ሆኗል:: ኮቪድ-19 ባስከተለው ተጽዕኖ ምክንያት ዓለም ለዘለቄታው ተለውጧል፤ ሰዎች ከሚወዷቸው ሰዎች ጋር በሰላም ለመገናኘት ሰልፊን በማዘውተራቸው የሰልፊ ተግባር ይበልጥ አስፈላጊ እየሆነ መጥቷል። ይህን የደንበኞች ሰልፊ አጠቃቀም ቴክኖ እና ሌሎች የስልክ አምራቾች በአጽንኦት እንዲያጤኑት አድጉዋቸዋል::

የቴክኖው CAMON 17 የስማርት ስልክ ገበያ ላይየዋለበት ግዜ ለደንመኞች ፍፁም አመቺ ጊዜ ላይ ነው:: ተጠቃሚዎች ከራስጌዎቻቸው ተጨማሪ ነገር የሚፈልጉ ከመሆኑም በላይ ከፍተኛ ጥራት ያለው ካሜራ ያለው ስማርትፎን ያደንቃሉ፤ እንዲሁም የፈጠራ ችሎታቸውን የመመርመር ነፃነት ይሰጣቸዋል። የቴክኖው CAMON ተከታታይ ስልክ ለቴክኖሎጂ ቅርብ ላልሆኑ ሰዎች እንኩዋን ፎቶ የማንሳት ሂደቱን በጣም አስደሳች አድርጎታል:: በCAMON17 ስልክ ሰዎች ህይወት ያላቸው የሚመስሉ ፎቶዎችን ማጣጣም ብቻ ሳይሆን በ FHD ስክሪን ላይ በጣም ግልጽ የሆነ ምስልን ማየትይችላሉ:: ይህ ከፍተኛ ጥራት ያለው ስክሪን ተጠቃሚዎች በቪዲዮ ጥሪዎች ላይ በሚሆንበት ግዜ ተወዳዳሪ የሌለው ግልጽነት ይሰጣቸዋል:: በተጨማሪም ከፍተኛ ጥራትያላቸው ቪዲዮዎችን መመልከት እና ኃይለኛ አቅም የሚፈልጉ ጌሞችን መጨዋት ይችላሉ።

በዚህ የምርት ማስተዋወቂያ ፕሮግራም ላይ የሰልፊን ታሪክ የሚቃኘው አዲስ ክስተት ቴክኖ ምርቱን ከማስተዋወቅ ባለፈ በኢንዱስትሪ ፣ በማኅበራዊና በሰብዓዊ አስተሳሰብ ረገድም የበለጠ ጥረት ለማድረግ የሚያደርገውን ተነሳሽነት የሚያንጸባርቅ ነው ።

ቴክኖ ከጊዜ ወደ ጊዜ ታዋቂ ዓለም አቀፍ የስልክ ኢንዱስትሪ መሪ እየሆነ እንደመምጣቱ በመሰል ፊልሞች የዓለም አቀፉን ህብረተሰብ ስለሰልፊ ያለውን አስተሳሰብ ለማሳደግ መስራቱ እይታውንና ጉልምስናውን እያሳየ ነው ።