Thursday, April 2, 2026

Netsanet Assefa

Name: Netsanet Assefa

Education: Diploma

Company name: Netsanet Export

Title: CEO

Founded in: 2010

What it do: Export traditional food

Hq: Addis Ababa around Kotebe

Number of Employees: More than 100

Startup capital: 100,000 birr

Current Capital: Over 10 million birr

Reason for starting the Business: To motivate and empower women

Biggest perk of ownership: Being a role model for Ethiopian working women

Biggest strength: Work discipline and commitment

Biggest challenge: Lack of technology to meet the market demand

Plan: Expand the business and facilitate more job opportunities for women

First career: Lead cabin crew at Ethiopian airlines

Most interested in meeting: PM Abiy Ahmed

Most admired person: Assefa G/Mariam, late national anthem author

Stress reducer: Listening to gospel songs

Favorite past time: TTime with my children

Favorite book: Bible

Favorite destination: USA

Favorite automobile: Jeep

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