Sunday, November 30, 2025

Boosting female entrepreneurship North Africa hinges on enhanced use of digital

UNECA Office in North Africa and the Association of Women Entrepreneurs of Morocco (AFEM) held a webinar on “Female entrepreneurship in North Africa: the role of finance and digital skills.” This was the first in the series of policy dialogues towards fostering productive female entrepreneurship in North Africa that the Office will organize in 2023, with the next webinar set for June 7th.
Participants underscored the need to seize new opportunities for encouraging female entrepreneurship to ensure inclusive and resilient crisis recovery in North Africa. One such area is the accelerated digitalization that the Covid-19 pandemic brought about. It underscored the importance of digital skills for women’s effective production, marketing and management as well as for use of digital finance and e-commerce.
The webinar emphasized that given the wide spectrum of constraints that women entrepreneurs face, policymakers, financial sector institutions and development partners need to adopt a multiple-pronged approach to address them. A conducive business environment is important, including stable macroeconomic conditions with monetary policy allowing for adequate supply of credit to the private sector.

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