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About communication

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Ethiopia is a country in which many foreigners live and work. Many of them work in embassies, multilateral organizations, international development organizations and missions. More and more however we see an influx of foreigners in the private sector as foreign companies come to invest or carry out tenders they have won. As a result, management of companies is affected by the global dimensions that foreigners bring along as well as by the Ethiopian way of doing things. And while the foreigners are often surprised and frustrated because things work differently here, the Ethiopians have their own opinions about the way the expatriate goes about managing the business. Let us look at some of the dimensions that affect international management in Ethiopia.
The first obvious dimension is communication. It is widely recognised that English is becoming the global language of business. Although many Ethiopians speak English, relatively few English-speaking foreigners learn Amharic or any of the other Ethiopian languages. In business dealings, therefore we will thus typically depend on each other to communicate in English as a second or even third language. This dependency can have important disadvantages and cause problems like:
Learning only what the other party wants you to know and tells in English.
Getting into misunderstandings because the other party’s English is not as good as you think.
Losing opportunities by being limited to dealing only with people who speak English.
By the way, these problems are reciprocal as the English of the Ethiopian business partners is sometimes better than that of the foreigner. Now, when dealing with somebody who speaks an unfamiliar language, translation becomes necessary. Here, too, problems can easily occur. Translation is difficult and often imprecise, especially in fast paced conversations and discussions. I accompanied an evaluation mission recently to some projects in the countryside. The evaluation team was of mixed foreign origin and they wanted to discuss the project achievements with the communities. Three languages were used and I am still not sure whether the evaluators got objective information or they heard what the translators wanted them to hear or they heard what they wanted to hear themselves. Even in writing, translation may fail to deal accurately with local idioms and other features of language.
There is also the silent language of body postures and gestures that can vary across cultures. It is quite easy to move or behave in a familiar way, only to insult someone without meaning to. The “thumbs up” sign is a clear example of this as it means “jolly good” to westerners, while it may have a political meaning or considered vulgar or insulting somewhere else.
Realising the importance of knowing at least the basis of the language of the people you are working with visited the Mekane Yesus Joint Language School (MY-JLS), which was established some 45 years ago and which changed its name to Mekane Yesus Language and Intercultural Center, MY-LINC. The name change now allowed the school to present itself as a centre for training and equipping people to cross cultures, linking people to people, and cultures to cultures.
MY-Language and Intercultural Center is situated at Ayer Tena, on the southwest part of Addis, and is owned by the Ethiopian Evangelical Church Mekane Yesus, with eight partnering mission organizations on the board running the center.
Students come from all over the world and are involved in various kinds of development and church work in the country, but also others attend the center.
The school uses the Growing Participator Approach, which is found to be effective, thorough and fun! This approach, developed by Dr. Greg Thomson, is a six-phase program that emphasizes the socio-cultural nature of language learning, helping the learners to build relationships with people from the host world. Such a person, or Nurturer, will help the language learner, or the Growing Participator (GP) to grow into their community and into their world.
At the MY-LINC one can learn the first four phases. The two last phases will be learnt by one self, using the techniques, learned from the program.
The center teaches Ethiopian languages and currently offers courses in four languages, the most common ones being Amharic and Oromo.
Regular courses are offered in the fall and spring semesters. During the summer, there are eight weeks Summer Courses. Language learners can choose between a Normal Track of 3 hours per day or Fast track of 4.5 hours per day. There is also Normal Plus, of 3 hours plus additional hours according to your needs. The daily schedule is from 8.30 – 12.00 (3 hours plus ½ hr break) for the Normal track, and an additional 1.5 hours in the afternoon for the Fast track.
A Special Track is also offered, primarily for parents with small children. This track has only 1.5 hour per day, Mon-Fri and the time can be arranged according to students’ needs and the capacity of the center. Tailor Made courses are offered according to the need of the students. Evening Classes are offered for 3-7 students in 6 or 3 weeks blocks (see school fees).
There are of course other ways to get familiar with the local Ethiopian and there are many individual teachers offering their services, while there are also books, like the well- known “Amharic for Foreigners”. Also, online, courses may be found like for example from the Live Lingua Project.
The point I am trying to make however is that is it very important and helpful indeed for any foreigner, to learn some of the local language. It will help you as foreign visitor, manager, investor, teacher, missionary to become more effective in achieving what you came here for. It will open doors and make your stay in this country enjoyable indeed.
Melkam Timket!

 

Dedebit FC is dreaming of second Premier League title

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After winning five straight matches, Dedebit FC stands on top of the Premier League table and they show no signs of letting up. Getaneh Kebede, who holds the record for most goals in a season, and upcoming front man Abel Yalew are a deadly pair. The tight defense has conceded only five goals in ten matches. The only issue that their coach Negussie Desta seems to face is that of consistency. So far though that has not stopped them from being unbeaten this season, and with 22 points they stand clear of second place Saint George by six points.
Debebit’s four wins and four draws have come largely from the deadly strike duo and the back four.
Twelve of the fifteen goals have come from Getaneh and Abel which shows their chemistry is working. Meanwhile the team’s four scoreless draws have been a result of outstanding goaltending and defense.
According to critics Negussie Desta needs to find a mid-field playmaker to dominate the traffic and create favorable attack opportunities. “Most of the goals are courtesy of the strikers’ individual effort they could have scored even more,” remarked one critic.
“If Dedebit manages to win their big game against Saint George, a second title is inevitable” he added.
What makes the result even more amazing is that the club’s was hardly involved in the free agent market. Fasika Asfaw was the only signee. A win over Welwalo-Adigrat today gives a huge inspiration for the team before the big clash next Sunday against city rival Saint George.

Gatoch can’t go home again, Tok joins Mekele

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Ethiopian national team and former Ethiopia Bunna skipper Gatoch Panom is back from the Russian League but his dream of returning to his team for a second spell failed. Back to action after a ten month layoff, Tok James signed a short term contract with newly promoted Mekele.
Gatoch Panom was the first Ethiopian to reach a European major league team. However, his time with the Russian side Anzhi Macachacala was a nightmare because the giant midfielder saw little playing time.
When he came home he contacted Ethiopia Bunna through his agent and former team mate David Besha but the two parties failed to reach a contract agreement.
The player wanted a record 250,000 Birr after tax monthly salary. Bunna offered him 130,000 Birr tax included for one year or 150,000 Birr tax included for two years.
Following the disagreement David boasted that many are interested in Gatoch so he likely will not play in the Ethiopian League and instead might wind up in Egypt.
In other news defender Tok James, who played with Bunn and Neged Bank, has signed a six month contract with Yohannes Sahle’s outfit in Mekele. A free agent since the Ethiopia Neged Bank Club disbanded, Tok had fallen off the map and despite not playing for ten months Mekele has decided to take a gamble on him. He will be available after the transfer market opens up at the end of the first round.

Getaneh and Negussie, December’s best player, coach

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Dedebit FC striker Getaneh Kebede has been named Premier League best player of December while his boss Negussie Desta stood coach of the month with a perfect record of five wins out of five.getaneh
Dominated by players’ from the league leaders, SoccerEthio’s Best XI of December brings together five players from Dedebit, three from the defending champions Saint George and one each from Jimma AbaJifar, Ethio-Electric and Sidama Bunna.
In the 4-2-3-1 formation Clement Azonto who displayed some brilliant saves to keep Dedebit’s five out of five winning record was named best goalie of December with five clean sheets Saint George Robert Odongkara was his substitute.
Upcoming Desta Damu of Dedebit and rejuvenated Abebaw Butako stood best of right and left full backs respectively while Saint George’s Aschalew Girma and Dedebit’s Kadir Koulibaly took the Central defense position.
Jimma AbaBuna’s surprise discovery Yihun Endashaw and Giorgis’ Mulualem Mesfin were named best defensive midfielders. Sidama’s Addis Geday and Dedebit’s Abel Yalew were in charge of the right and left wings respectively while Ethio-Electric’s Ivorian Alhassan Kalusha took the second striker position behind the league’s leading scorer Getaneh Kebede.
The coach who led Dedebit to their first ever championship title Negussie Desta was voted Best of December for building a strong squad at the same time giving chances to young talent.