JUNTU Technologies Trading PLC has officially inaugurated and commenced operations at its state-of-the-art vehicle showroom and after-sales service center built for the OMODA and JAECOO brands in Addis Ababa.
Located in the Nifas Silk Lafto sub-city, this massive facility marks the formal entry of these two prominent, modern electric vehicle brands—subsidiaries of China’s Chery Automobile Group—into the country’s market.
This expansion comes at a time when the Ethiopian automotive market has shifted its focus entirely toward electric vehicles (EVs), following the government’s historic decision to halt the import of gasoline and diesel passenger vehicles.
Backed by aggressive tax incentives and policy reforms aimed at curbing steep fuel import costs and easing foreign exchange pressures, the country has become a primary target for global green-energy manufacturers.
The newly inaugurated facility, developed by JUNTU Technologies, is expected to provide a significant boost to the country’s transition toward green development and its national movement to reduce carbon emissions, as Ethiopia moves away from a heavy dependency on fuel imports that drain foreign currency. The opening of such large-scale hubs is rapidly shifting the nation’s transport sector toward an eco-friendly ecosystem.
Launched over the weekend, the facility will operate as a comprehensive hub offering vehicle sales, specialized maintenance services, and direct access to spare parts under one roof. Industry observers note that the lack of technical infrastructure and replacement parts has historically been a major source of anxiety and a significant deterrent for local EV buyers.
Speaking at the launch event, Lucas, Country Director for the international Chery Group, expressed his delight, noting that the favorable policy environment created by the Ethiopian government has opened up great opportunities for global manufacturers.
He emphasized that this center is specifically designed to permanently address those consumer anxieties by offering a reliable, long-term support network, thereby instilling full confidence and giving dependable guarantees to customers.
Furthermore, JUNTU’s General Manager, Kende, highlighted that the investment extends far beyond vehicle sales. The facility is expected to stimulate the local economy by creating new employment opportunities and fostering technical skill development for local mechanics and engineers adapting to the new electric mobility technology.
Currently, the importer JUNTU Company has built a massive capacity to supply up to 10,000 electric vehicles per month to the domestic market.
The two newly introduced brands target distinct consumer segments within Ethiopia’s growing middle class. OMODA is engineered with a focus on futuristic design, cutting-edge technology, and urban commuting, blending comfort with luxury, with a price tag of 5.9 million Birr (or $36,500). Meanwhile, JAECOO is built for high-performance durability, strength, and elegance, specifically tailored to easily navigate off-road terrains and rugged road conditions, and is priced at 5.58 million Birr (or $34,900).
